New Business Development “Sales Hunter”

Location: Novi, Michigan
Reports To: Sales Manager
Department: Sales

Position Summary

Brandmotion, a leader in innovative automotive and fleet safety technology, is seeking a highly driven Sales Hunter to accelerate top-of-funnel growth and expand Brandmotion’s footprint across commercial fleets, upfitters, OEM-adjacent channels, and national integrators. This role is responsible for identifying, pursuing, and closing new business, building sustainable pipelines, and developing high-value relationships that support the company’s aggressive 2026+ revenue goals.

This is a fast-paced, outward-facing role designed for someone with a true hunter mentality, strong industry instincts, and the ability to convert opportunity into revenue.

Top Skills & Proficiencies

• Customer Lifecycle Management (CLM)
• Solution & Consultative Selling
• Executive-Level Communication & Presentation
• Cross-Functional Collaboration (Sales, Product, Engineering)
• Data-Driven Decision Making
• Customer Health/Risk Analysis
• Customer Advocacy & Voice of Customer
• Upfitter and Fleet Relationship Management
• Experience selling into Commercial Fleets
• Pipeline Development & Forecasting
• DISC (Strong D.I. preferred)

Key Responsibilities

New Business Acquisition

• Proactively identify, engage, and close new customers across fleet, upfitter, OEM-adjacent, and aftermarket channels.
  
• Build and maintain a robust pipeline with a consistent focus on high-value prospects aligned to Brandmotion’s Ideal Customer Profile (ICP).
  
• Execute outbound prospecting (email, phone, LinkedIn, industry networking) to drive first meetings and discovery sessions.
  
• Own the entire sales cycle for new accounts—from lead generation through closing.

Market Expansion & Opportunity Creation

• Develop a deep understanding of emerging fleet, and connected vehicle opportunities to identify new verticals and revenue streams.
  
• Attend industry trade shows (NTEA- Work Truck Week, NAFA, Utility Expo, etc.) to discover new programs and key decision-makers.
  
• Partner with Marketing to refine persona targeting, content needs, and lead flow effectiveness.

Solution Selling & Customer Discovery

• Conduct needs assessments, demos, product reviews, and safety technology consultations with prospective customers.
  
• Work with Product Development and Engineering to relay field insights, new market needs, and solution gaps.
  
• Create value-based proposals and lead pricing discussions for new business wins.
  

Forecasting & Reporting

• Maintain accurate pipeline tracking, opportunity stages, and close dates in HubSpot.
  
• Deliver weekly new business activity reports and accurate sales forecasts.
  
• Track KPIs including outreach volume, first meetings booked, pipeline creation, conversion rates, and closed-won revenue.

Cross-Functional Collaboration

• Coordinate with Sales, Operations, and Supply Chain to ensure new customers can be fulfilled effectively.
  
• Align with Product Development on product configurations, new product requirements, and customer challenges.
  
• Work with Marketing on campaigns supporting outbound prospecting and lead nurturing.

Qualifications

• Currently working within the fleet industry.  
• Bachelor’s degree in Business, or related field (preferred).
• 5-7+ years of demonstrated hunter experience in B2B sales, preferably in automotive, fleet technology
• Track record of consistent quota attainment driven by outbound prospecting and new business development.
• Strong communication, negotiation, and relationship-building skills.
• Self-starter with the ability to operate independently and manage multiple prospects at various stages.
• Proficiency with HubSpot CRM; familiarity with Mondays.com and Fishbowl is a plus.
• Ability to travel 25–40% as needed for customer visits, trade shows, and industry events.
  

What We Offer

• Competitive base salary plus performance-driven commission plan.
  
• Full benefits package including medical, dental, vision, and 401(k).
  
• Opportunity to play a critical role in Brandmotion’s 2026 growth engine.
  
• A dynamic environment where innovation, autonomy, and results are valued.